As we cruise into autumn, Louis Vuitton is rolling out its seasonal collection. Between the accessories and NIGO collab, there’s loads of cause to cease by your native LV retailer however the luxurious home is sweetening the pot with a dozen restricted version necklaces, obtainable in choose cities throughout the globe.
Virgil Abloh’s imaginative and prescient for LV has been very heavy on pop-ups. Really, it has been heavy on travel in general and even experimented with international runway shows throughout the COVID-19 pandemic.
It is a sensible play for getting the worldwide Louis Vuitton viewers concerned by each drawing consideration to the corporate’s flagship shops and boosting foot site visitors. Why store on-line if you happen to can head on right down to the native LV flagship and take a look at the products IRL?
The brand new LV Chain Hyperlinks Necklace “Across the World” tour has related intent.
A dozen cities — together with Chicago, Tokyo, Dubai, Los Angeles, London, Seoul, Chicago, Milan, Hong Kong, and Paris — will host a touring pop-in at every LV outpost whereby one distinctive Chain Hyperlink necklace might be supplied.
Initially launched by Abloh in Spring/Summer season 2019, the Chain Links jewelry speaks to his choice for hefty {hardware}, mirroring the straps that dangle from his LV Trunks.
OG gold Chain Links retailed for $1,440 however the city exclusives are a much more imposing $4,800, presumably to account for the shortage and vivid pop art-inspired colours.
These necklaces are nearly extra collectibles than jewellery, although, as additionally they include a plate engraved with a three-letter code for town it represents and a bespoke pouch made of material recycled from the Spring/Summer season 2020 assortment.
The query is, who’s a sufficiently big LV fan to journey throughout the globe and choose up all 12 Chain Hyperlink trinkets?
